Bangkok Hospital Wins 3 Marketing Excellence Awards at the “Marketing Excellence Awards 2025,” organized by Marketing-Interactive, the leading advertising and marketing media in Asia from Singapore. This reflects its leadership in marketing and communication campaigns that truly reach service users and drive the brand towards sustainable success.
This year, Bangkok Hospital won 3 awards at the Marketing Excellence Awards 2025, namely:
- Silver Prize in the Excellence in Event Marketing category for the Run with the Flow 2024 campaign “Run for the Heart and Brain” with running events covering all regions of Thailand to encourage Thai people to take care of their heart and brain health. A portion of the proceeds after expenses will be donated to the Vejdusit Foundation to help underprivileged patients.
- Silver Prize in the Excellence in Marketing Innovation category for the The da Vinci Xi Robot – Assisted Surgery campaign. Bangkok Hospital opened the robotic surgery center “The da Vinci Xi,” one of the minimally invasive surgery (MIS) technologies, reinforcing its position as a leading hospital in robotic surgery in ASEAN, enhancing treatment efficiency, reducing patient risk, minimizing pain, and leading to quicker recovery and improved patient outcomes and quality of life.
- Bronze Prize in the Excellence in AI-Powered Storytelling category for the Better AI campaign. Bangkok Hospital developed Better AI: AI for health for everyone, serving as an assistant to help Thai people access health information comprehensively and easily with 3 key features: listening to AI summarize health information in 40 seconds, AI updating all health trends, and AI recommending the right doctor for you, allowing users to gain maximum benefits.
Khun Jiaranai Boonprasert, Director of Marketing, Bangkok Hospital Headquarters, stated:
“The Marketing Excellence Awards 2025 all 3 awards we received this time are a success and pride for Bangkok Hospital in strategizing marketing, creating campaigns and marketing activities that reach and meet the lifestyle needs of health care for modern people, and developing AI technology to provide swift services to consumers. Importantly, we never stop developing our team’s potential to push and build upon the brand’s future success.”
